Katja's media workshops
The First Sentence Counts: Message and Storytelling Workshop
In this workshop, Katja shares the art and craft of her business: composing and delivering a story. Whether you're presenting quarterly figures or announcing the groundbreaking for a new production site, there is a story behind every number, person and event just waiting to be told. In a three-step approach, this workshop will teach you how to create a consistent, powerful and memorable story that hooks readers and audiences at the first sentence and raises their suspense levels high enough that their attention is held until you bring the story to a surprising and poignant conclusion.
Clean, concise and simple language is the vehicle that drives every powerful story. This workshop will teach you how to clarify your language, get rid of industry jargon, disclaimers and clichés and avoid tag questions, hype, glitz and wordiness - all of which could harm the story you want to tell. But it is not only what you say that makes your message matter. It is also how you deliver it. Learn to master verbal and nonverbal communication as you become a storyteller yourself - in a media interview, press conference, panel discussion or keynote address to your shareholders and investors.
- The Media Boot Camp
- Media Savvy Across Borders
- Train the Over-Trained
- The First Sentence Counts: Message and Storytelling Workshop
All workshops are interactive, multilingual and will be tailored to your needs. Contact Katja to learn more about media training!